Digital Marketing Insights and Strategies

Ready to launch your online advertising campaign but confused about how to plan for your success beforehand? In today’s blog, we’ll discuss how to set yourself up for success by understanding the various potential strike points where you can turn a visitor into a consumer. Let’s dive right in! Define Your Campaign Goals Before we get started on the technicalities of a business plan, figure out your main goal for this particular campaign. It can range from driving more traffic to your website, increasing the conversion rate to 10%, or boosting sales by 10%. Whatever your goal, it is always better to set it on the drawing board beforehand so you can synchronize your efforts in that direction. Every decision you take must align with that particular goal. Craft Your Mission Statement or USP A mission statement or a USP (Unique Selling Proposition) helps your business stand out from the competition by highlighting what makes a visitor a consumer. For example, Apple thrives on the position t...

Getting your business online is an exciting step, but success starts with getting the basics right. A well-optimized website serves as the foundation of your online presence. In this blog, we'll cover essential topics such as domains, hosting, servers, and user-friendly design to ensure your website stands out and delivers results. Let's dive in!

 In this post I'll be talking about how a business can successfully set the various goals for their next digital marketing campaign, be it boosting sales, getting those sign ups for email newsletter, increasing the followers on social media platforms, or ranking the business higher on those search engines ! Now lets get started, 

  My first step in this journey of creating a digital marketing agency and helping businesses grow exponentially, my primary aim would be to help local businesses and small businesses who find going online an intimidating task and an uphill battle to find their place and target audience on the internet. Setting up this blog to document my journey and posting my learnings on the various topics deduced in layman terms. All by the grace of Lord Mahadev.